Lion pose is a skincare brand rooted in science – with the mission to formulate products that are safe and effective for all skin tones. We engaged with key LA based beauty and skincare influencers to celebrate the brand's newest product: the Pep Talk Barrier Cream.
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In order to amplify the reach of the event, and generate excitement for the latest product launch – we invited 8 creators to film 1:1 content with Mindy ahead of the event.
These content opportunities resulted in 18 total posts, generating 735K impressions and $115.4K in earned media value.
In WoW views on Instagram
Total reach generated
Generated in Earned Media Value
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In order to amplify the reach of the event, and generate excitement for the latest product launch – we invited 8 creators to film 1:1 content with Mindy ahead of the event.
These content opportunities resulted in 18 total posts, generating 735K impressions and $115.4K in earned media value.
